The first levy-funded project for the Melon Fund is now underway. It follows on from previous industry development work that was funded by voluntary industry contributions, prior to the establishment of the industry levy.
Melon industry development and communication (VM17001)
Status: New project
Key research provider: Dianne Fullelove
What’s it all about? Contracted by Hort Innovation in November, this new levy investment is designed to support Australian melon growers in adopting improved practices on-farm and keeping up-to-date with the latest industry information, resources and technologies.
To this end, it now funds the position of dedicated industry development manager Dianne Fullelove.
What’s the latest update? The industry development manager’s role is a broad one, with all activities geared towards improving the circulation and uptake of information within the industry.
Core communication channels that will continue to be produced and maintained by the project include…
- Monthly Melon Enews e-newsletters, with past editions available here
- The industry’s quarterly hard-copy newsletter, Melon News
- The Australian Melon Association website, with the industry area holding news, information and resources for growers
- Fact sheets, as needed.
The project also involves face-to-face events for the industry, with the industry development manager running a program of grower technical meetings throughout each year. Meetings are advertised in industry communication channels, and related resources – including presentations from the meetings – are made available on the industry website here.
As well, the project will help facilitate industry conferences and field days, with the 2018 Australian Melon Industry Conference & Field Days to be held in North Queensland in September 2018. Find more information here.
The industry development manager’s role also includes working closely with researchers and government agencies to support the sharing of information, maintain industry plans, foster collaboration between research projects and more.
Industry development manager Dianne Fullelove can be reached at email@example.com or on 0413 101 646
If you haven’t already, subscribe to Melon Enews here and contact Dianne at firstname.lastname@example.org to be added to the list for the hard-copy Melon News newsletter.