Introducing Aussie nectarines to Shanghai importers
Following the signing of a new export protocol and in the lead up to the first season of Australian nectarines to arrive in China, Horticulture Innovation Australia and the Victorian Government will today showcase the fruit at a special event in Shanghai.
A VIP cocktail event will be hosted by Horticulture Innovation Australia at the Fairmont Peace Hotel. The event provides the opportunity for guest of honour, Victorian Government Minister for Agriculture Jaala Pulford, to launch new season Australian nectarines into China.
Minister Pulford said, “Australian nectarine producers now have the opportunity to take advantage of the second largest consumer market in the world. Access to China will deliver very practical and commercially viable export opportunities to nectarine growers and exporters.”
Hort Innovation Chief Executive John Lloyd said about 100 importers and retailers are expected to be at the event, which follows the promotion of the fruit at the Australia Fresh pavilion at the Asia Fruit Logistica in Hong Kong earlier this month.
“Australian nectarines are renowned for their delicious flavour, and they are packed with vitamin C, potassium and dietary fibre – characteristics that we expect will be very attractive to the Chinese market,” he said.
Australia enjoys a positive international reputation as a supplier of high-quality, clean and safe agri-food products, and is well positioned to supply China.
“In Shanghai, importers and retailers will experience the high-quality produce that is available to consumers throughout Asia ahead of this nectarine season, which gets into full swing in late October.”
Mr Lloyd congratulated the Victorian Government for its hard work in assisting to secure the valuable nectarine protocol, which reflected strong collaboration with industry and the Australian Government. Mr Lloyd also encouraged the finalisation of protocols with China for the remaining summerfruit categories: apricots, peaches and plums.
World exports of Australian nectarines reached a total of $15.4M in 2015, and more than 5000 tonnes. The top three markets for Australia’s nectarines in 2015 were: Hong Kong at $7.75M, the United Arab Emirates at $3.95M and Singapore at $870,000.
Nectarines will attract a 6 per cent tariff into China, falling to 4 per cent on January 1, 2017 after work from the Australian Government to secure the China-Australia Free Trade Agreement. After a further fall to 2 per cent in 2018, the tariff will be eliminated from January 1, 2019.