
Australian Pears: NZ export campaign
Tapping into a key export window to lift sales
Completed project
Australian apple and pear industry market development program (AP15009)
Publication date: May 31, 2018
Delivery Partner: Apple and Pear Australia Limited
This project produced a new export plan for the apple and pear industry. The Apple & Pear Industry Export Market Development Strategy was officially released in August 2017 and sets a goal of exporting 10 per cent of apple and pear production by 2027.
This project was a strategic levy investment in the Hort Innovation Apple and Pear Fund
© 2026 Horticulture Innovation Australia Limited.
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