Find vegetable industry information, publications, industry contacts and more

Find project updates and see your levy at work in the latest Hortlink

Order a Final Report

Final Report order form


Vegetable Strategic Investment Plan 2017-2021

Vegetable SIP at a glance

Vegetable SIP

The vegetable Strategic Investment Plan (SIP) will help guide Hort Innovation’s oversight and management of investment programs for the vegetable industry over the next five years. It lays the foundation for decision-making in levy investments and represents the balanced interests of the industry. The very important function of the SIP is to ensure levy investment decisions align with industry priorities.

The SIP was developed through a process of consultation, drafting, validation, stakeholder feedback as well as final approval by Hort Innovation’s Board. The process involved consultation meetings (detailed below) and online validation, giving vegetable growers opportunity to provide input and feedback.

If you have any questions about the development process of the SIP, please contact one of Hort Innovation's vegetable Relationship Managers:
Christian Patterson: telephone 0433 896 753 or send an email
Sam Turner: telephone 0418 164 717 or send an email
Brad Wells: telephone 0412 528 398 or send an email

Completed consultation workshops

Industry Location Timing
Vegetable Sydney, NSW February 25 and 26, 2016
Vegetable Ayr, QLD February 27, 2017
Vegetable Bowen, QLD February 28, 2017
Vegetable Bundaberg, QLD March 2, 2017
Vegetable Melbourne, VIC March 3, 2016
Vegetable Richmond, NSW March 6, 2017
Vegetable Werribee, VIC March 8, 2017
Vegetable Lindenow, VIC March 9, 2017
Vegetable Lockyer, QLD March 15, 2017
Vegetable Melbourne, VIC March 17, 2016
Vegetable Royal Pines, QLD June 24, 2016
Vegetable Royal Pines, QLD June 25, 2016
Vegetable Cranbourne, VIC October 17, 2016
Vegetable Swan Hill, VIC October 18, 2016
Vegetable North Adelaide, SA October 24, 2016
Vegetable Devonport, VIC October 27, 2016
Vegetable Hobart, TAS October 28, 2016
Vegetable Bathurst, NSW November 2, 2016
Vegetable Cowra, NSW November 4, 2016
Vegetable Katherine, NT November 7, 2016
Vegetable Coolalinga, NT November 8, 2016
Vegetable Carnarvon, WA November 11, 2016
Vegetable Wanneroo, WA November 14, 2016
Vegetable Manjimup, WA November 15, 2016
Vegetable Nyalup, WA November 16, 2016
Vegetable Sydney, NSW November 23, 2016
Vegetable Ipswich, QLD March 15 and 16, 2017
Vegetable Melbourne, VIC August 24, 2017
Vegetable Adelaide, SA May 17, 2017
Vegetable Perth, WA October 23, 2017
Vegetable Sydney, NSW April 18,, 2018
Vegetable Sydney, NSW May 23, 2018
Vegetable Brisbane, QLD June 18, 2018

Strategic Investment Advisory Panel


The Strategic Investment Advisory Panel for the vegetable industry has been appointed. For further information, please refer to the media release and the Frequently Asked Questions (FAQs).

Panel members: Vegetable – Market and Value Chain

Michael Coote AUSVEG VIC
Maureen Dobra Loose Leaf Lettuce Company WA
Kelvin Free Duralgai Horticultural VIC
Emma Germano Germano Produce VIC
Nick Macleod Queensland Department of Agriculture and Fisheries QLD
Michael Nixon Riverlodge Assets WA
Jim Trandos Trandos Farms WA
Kees Versteeg RQualipac QLD
Michael Vorrasi DSA Produce SA

Independent Chair: Bob Granger

Panel members: Vegetable – Farm Productivity, Resource Use and Management

Bill Bulmer Bulmer Farms VIC
Andrew Craigie Craigie Brothers TAS
Ed Fagan Mulyan Farms NSW
Rob Hinrichsen Kalfresh QLD
Mike Keller University of Adelaide SA
Rachael Lancaster Environmental and Agricultural Testing Services WA
Jessica Lye AUSVEG VIC
Jeff McSpedden JW & FJ McSpedden NSW
Michael Radcliff Rhebanvale TAS
Sharron Windolf Windolf Farms QLD
Calum Wilson Tasmanian Institute of Agriculture TAS

Independent Chair: Bob Granger

Panel members: Vegetable – Consumer Alignment

Belinda Adams Coastal Hydroponics QLD
Leisa Carniel Mulgowie Farming QLD
Trent De Paoli AustChilli QLD
Jason McNeill Premium Fresh TAS
Greg Owens NT Farmers NT
Steven Roberts Rijk Zwaan VIC
Chris Schreurs Schreurs & Sons VIC
Scott Samwell Samwell and Sons SA
Jarrod Strauch AUSVEG VIC
Brock Sutton Sutton Farms QLD
Matt Zagami Avagrow Farms VIC

Independent Chair: Bob Granger

SIAP meetings and summaries

Meeting Number Date Location Summary

Financial statements and summaries of project expenditure


Vegetable Fund resource centre
Visit the Vegetable Fund resource centre and be connected to more of the tools that help your business grow.
Visit the resource centre now


Contacts at Hort Innovation

Jane Wightman
Relationship Manager

T 07 3198 6752
Send an email

Sam Turner
Relationship Manager

T 0418 164 717
Send an email



Level 2, 273 Camberwell Road
Camberwell, VIC 3124
T 03 9882 0277
Send an email