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Marketing updates

Discover apple and pear levy investments into Apple and Pear Fund marketing initiatives

The Hort Innovation Apple and Pear Fund invests the apple and pear levy into marketing initiatives across a range of mediums and channels to increase consumer demand, and ultimately help growers and other industry stakeholders maximise their returns. Periodical updates on marketing activity are available below.

1-10 of 18 results

Marketing

Pear marketing snapshot 2023/24

Hort Innovation was responsible for investing the pear marketing levy into a range of activities to drive awareness and consideration in 2023/24.

2 October 2024

Marketing

Apple marketing snapshot 2023/24

Hort Innovation was responsible for investing the apple marketing levy into a range of activities to drive awareness and consideration in 2023/24.

2 October 2024

Marketing

Apple and pear marketing spotlight 2022

This Hort Innovation Apple and Pear Fund marketing snapshot is from 2021/22

4 November 2022

Marketing

Aussie Apples 'Hit Refresh' brand campaign now live!

This article provides a snapshot of the Aussie Apples new marketing campaign in 2021

12 April 2021

Marketing

Apple and Pear marketing snapshot 2019/20

This Hort Innovation Apple and Pear Fund marketing snapshot is from 2019/20

30 October 2020

Marketing

Apple and Pear marketing snapshot 2020/21

This Hort Innovation Apple and Pear Fund marketing snapshot is from 2020/21

30 September 2021

Marketing

Apple and pear marketing snapshot - May 2020

This Hort Innovation Apple and Pear Fund marketing update is from May 2020, with a particular focus on activities in light of COVID-19.

12 May 2020

Marketing

Apple and Pear marketing snapshot 2018/19

This Hort Innovation Apple and Pear Fund marketing snapshot is from 2018/19

7 November 2019

Marketing

Apple and Pear marketing snapshot april 2019

This Hort Innovation Apple and Pear Fund marketing snapshot is from April 2019

30 April 2019

Marketing

Apple and Pear Fund 2018 edition 3

This Hort Innovation Apple and Pear Fund marketing snapshot is from September 2018

8 February 2019