Alive and thriving phase 1 - indoor plant survival matrix (NY18009)

What was it all about?

This short research project, which ran during 2019, was the first step in addressing the fact that while demand for indoor plants is booming, there is a knowledge gap when it comes to their care in Australian homes. It was responsible for developing a matrix linking particular indoor plants to their care regimens, backed by scientific evidence and with a particular focus on watering. This information is now available for leveraging in both consumer education initiatives and through the possible development of a consumer-facing app.