R&D projects

Macadamias usage and attitude research study (MC24001)

This project provided the Australian macadamia industry with actionable insights into consumer awareness, usage, and purchase patterns of macadamias, enabling the development and evaluation of effective marketing strategies.

20 September 2024

• Final research report
• Macadamia Fund
• Completed project
• Market research

Macadamia pollination gap analysis and industry opportunities (MC24002)

This project is improving growers’ and other industry stakeholders’ understanding of macadamia pollination and practice in Australia and other leading producer countries.

10 October 2024

• Ongoing project
• Macadamia Fund
• Pollination

Horticulture Impact Assessment Program 2023/24 to 2025/26 (MT24005)

Hort Innovation engages independent consultants to evaluate the impact of our R&D investments, providing insights into the type and magnitude of impacts that are being generated across the company’s strategic levy programs.

10 October 2024

• Ongoing project
• Potato – Processing Fund
• Potato – Fresh Fund
• Papaya Fund
• Almond Fund
• Apple and Pear Fund
• Avocado Fund
• Banana Fund
• Cherry Fund
• Citrus Fund
• Dried Grape Fund
• Lychee Fund
• Macadamia Fund
• Mango Fund
• Melon Fund
• Mushroom Fund
• Nursery Fund
• Olive Fund
• Onion Fund
• Passionfruit Fund
• Persimmon Fund
• Pistachio Fund
• Pineapple Fund
• Raspberry and Blackberry Fund
• Strawberry Fund
• Summerfruit Fund
• Sweetpotato Fund
• Table Grape Fund
• Turf Fund
• Vegetable Fund
• Blueberry Fund
• Industry data and insights

Masterclass in macadamia management (MC23001)

This investment delivers a practical, industry-focussed training program for macadamia management skills.

4 July 2024

• Ongoing project
• Macadamia Fund
• Training and education

Macadamia industry crisis and risk management (MC23002)

This project will deliver a risk and crisis management plan for the Australian macadamia industry to prevent potential issues from escalating into crises.

10 April 2024

• Ongoing project
• Macadamia Fund
• Risk management

Consumer usage and attitude tracking 2023/24 (MT23201)

This investment provides a category tracking service to allow various horticultural categories to better understand consumer usage and attitudes and the effectiveness of marketing campaigns.

21 February 2024

Spatially enabling tree crop production practice (AS23000)

This investment seeks to geographically identify and map fundamental industry information such as variety, planting date, management, and productivity of tree orchards.

9 November 2023

• Ongoing project
• Avocado Fund
• Banana Fund
• Citrus Fund
• Macadamia Fund
• Advanced Production Systems Fund
• Technology

Strategic Agrichemical Review Process (SARP) 2023 updates (MT23001)

This project delivers the 2023 Strategic Agrichemical Review Process (SARP) for each of the following industries: almond, avocado, banana, berry, lychee, macadamia, melon, olive, onion, papaya, passionfruit, pineapple and summerfruit.

7 November 2023

• Ongoing project
• Papaya Fund
• Almond Fund
• Avocado Fund
• Banana Fund
• Lychee Fund
• Macadamia Fund
• Melon Fund
• Olive Fund
• Onion Fund
• Passionfruit Fund
• Pineapple Fund
• Raspberry and Blackberry Fund
• Strawberry Fund
• Summerfruit Fund
• Blueberry Fund
• Pests, diseases and biosecurity

Horticulture trade data (MT22005)

This investment provides Hort Innovation with a subscription to the Global Trade Atlas Database.

3 April 2023

• Ongoing project
• Potato – Processing Fund
• Potato – Fresh Fund
• Almond Fund
• Apple and Pear Fund
• Avocado Fund
• Cherry Fund
• Dried Grape Fund
• Macadamia Fund
• Mango Fund
• Melon Fund
• Onion Fund
• Strawberry Fund
• Summerfruit Fund
• Sweetpotato Fund
• Table Grape Fund
• Vegetable Fund
• International trade and markets
• Industry data and insights

Benchmarking the macadamia industry 2019-2021 (MC18002)

This investment supplied on-farm benchmarking information to the macadamia industry.

13 December 2022

• Outcome 4: Business insights