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Ongoing project

Consumer behavioural data program (MT21004)

This multi-industry investment is tasked with providing regular consumer behaviour data and insight reporting to a range of industries

10 March 2022

Completed project

Pilot program: Consumer usage, attitude and brand tracking (MT21201)

This pilot program provided a category tracking service to allow various horticultural categories to better understand consumer usage and attitudes and the effectiveness of marketing campaigns.

9 March 2022

Article

Leveraging Australia’s love affair with avocados to get them buying green and gold

This case study provides a snapshot of Hort Innovation's marketing activities for avocado in 2020/21.

25 February 2022

Article

Planting the seeds for Australian avocado export success

Meet avocado grower and exporter Daryl, who believes that the Hort Innovation-funded export readiness and market access project has given growers the tools they need to succeed in new markets.

10 February 2022

Article

Commercialising technologies and innovations to improve avocado industry production and efficiency

Meet avocado grower Simon Grabbe, who understands the advantages of a Hort Innovation funded project working to deliver solutions to help avocado growers predict yield and variability.

10 February 2022

Fact sheet

Opportunities for high-technology horticulture in urban Australia.

This resource provides information on the context of high-technology in horticulture, and how it's being implemented in urban areas to serve a variety of purposes. 

13 December 2021

Completed project Final Research Report

Consumer demand spaces for horticulture (MT21003)

This investment identified and prioritised opportunities to engage consumers and build demand across the domestic market for fruits, nuts and vegetables.

28 November 2022

Article

The Masterclass in Horticultural Business course is now open for 2022 intakes

The Masterclass in Horticultural Business course is now open for 2022 intakesThe Masterclass in Horticultural Business was launched in 2017 by The University of Tasmania, in partnership with some of the world’s leading names in horticulture,

1 November 2021